What's in a Domain Name ?

- Know the difference between Brandables/Proper Nouns vs Generic Words

- Know the difference between various extensions , .com vs .in / .co.in vs others

- Know the difference in using one domain vs multiple domain names for your products/ services 

- Know the difference between short (1 word) or multiple word domains

- Know the value of words , not all words are the same 

- Know Cost per click advertising rates for words

- Know which words will get more likely clicks to your website , particularly relevant clicks 

- Know the relevant keywords in your business category

With AI , the demand for Domain Names and for creation of multiple websites / product pages will be on the rise . Its easier to create large amounts of content but supply of great domain names is limited.The search game is changing but the destination still needs a domain name .